Wei Peng Ph.D

Associate Professor
Department of Media and Information



Wei Peng is an Associate Professor in the Department of Media and Information, Michigan State University. She is affiliated with the Games for Entertainment and Learning (GEL) lab and the Health and Risk Communication Center. She received her Ph.D. in Communication from the Annenberg School for Communication, University of Southern California in 2006. Her primary research interest is to understand how to better use interactive technologies to influence human behaviors. Her recent projects focus on using digital games for health promotion, health education, and social change. Her broader research area is the social and psychological effects of information and communication technology. She received funding from Robert Wood Johnson Foundation to develop and evaluate an active video game for physical activity promotion among young adults. She has won several top paper awards from the International Communication Association and the National Communication Association. She serves as a member of the editorial board of Journal of Communication, Games for Health Journal, and International Journal of Gaming and Computer-Mediated Simulations. Her recent publications appear in Journal of Communication, Health Communication, Journal of Health Communication, Computers in Human Behavior, CyberPsychology, Behavior, and Social Networking, New Media & Society, Media Psychology, Health Education & Behavior, and Telemedicine and e-Health.

Research Interests:

Media Effects
Health Communication

Wei Peng